3 Ways to Make the Workplace Work for Millennial Moms
Millennials are now the biggest generation making of up 31% of the U.S. population and 34% of the workforce. And more than a million millennial moms gave birth in 2016...which means that millennials accounted for 82% of all births! Here are three key ways to make your workplace work for millennial moms.
1) Create a family-friendly workplace culture.
According to a 2015 Pew Survey, 60% of millennials said that being a parent is"extremely important" to their overall identity. Unlike previous generations that struggled to balance career advancement with family demands--often to the detriment of one or the other--this generation seeks work/life integration. And they want to work for a company that actively fosters a workplace culture that makes that integration possible.
2) Provide paid family leave.
One of the most important things a workplace can do to celebrate and support working parents is to offer paid family leave policy in your benefit package. And when moms return from maternity leave, provide clear processes, policies, and resources that support them.
3) Support breastfeeding employees.
The benefits of breastfeeding for both mothers and infants include both short term and long term health benefits. As a result, the American Academy of Pediatrics recommends that, when possible, mothers exclusively breastfeed for at least the first six months and strongly recommend breastfeeding for a full year. The good news? Breastfeeding initiation rates are on the rise in the U.S., but the bad news is that they fall after three months when many new moms return to work.
Reduce barriers for breastfeeding employees by making sure that their schedule allows time for pump breaks and by providing private, clean, and comfortable accommodations that support optimal breast pumping.
Being a family-friendly company that values and supports working mothers, will help you attract and retain millennial moms.